Adventure is working with us to convey our brand image, which has been constantly evolving over the last 3 years. TUI needs a partner to convey the right messages at the right time. Adventure is also one of our main partners in terms of push performance, and we have achieved a significant volume of sales thanks to the quality of their email databases. We manage this type of partner at COS target. Adventure respects our constraints and objectives, and was able to adapt during the COVID crisis.
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